INNOCENT BY NAME, INNOCENT BY NATURE
We are a family owned business based in our human-grade factory in Yorkshire. Our aim is to produce luxury pet treats that are nutritious, healthy, and made with good quality, carefully sourced British ingredients. Our products are grain free and hypoallergenic, and many are single protein making them ideal for pets who struggle with intolerances.

All of our treats are handmade and then gently air-dried to perfection – a slow process that takes up to 7 days, but a process that retains flavour and nutrients. We operate to the highest standards and are proud to have achieved SALSA accreditation.

With pets’ well-being at the heart of what we do, our dedicated team makes the highest quality treats that pets simply ador

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  • Innocent Hound – Tuna & Crab Training Treats 70g

    The Innocent Hound’s new Training Treats are the perfect coaching aide for your hound.  These delicious, miniature rewards are made with 70% sustainably sourced, line-caught tuna and British crab.  Their enticing aroma will help focus your dog’s attention and make training a walk in the park! These training treats are low fat (1.35%) and gently […]

    £4.00 inc VAT
  • Innocent Hound – Venison Sausage with Apple 70g Treats

    Exquisite British venison combined with a handful of juicy chopped apples make these sausages the ultimate in luxury treats for your best friend.  Serve whole or tear into smaller pieces but hands off – they’re not for you! Made with a single protein– only Venison goes into these sausages. INGREDIENTS: 80% British venison, vegetable glycerine, diced apple […]

    £4.00 inc VAT
  • Innocent Hound – Sliced Duck Sausage with Cranberry 70g Treats

    Our bite-sized slices of sausage are made with 80% British duck meat and sweet whole cranberries. With rewards like these your hounds will do anything for you! Made with a single protein – only duck meat goes into these sliced sausages. INGREDIENTS: 80% British duck, potato, vegetable glycerine, cranberries (2%), minerals.

    £4.00 inc VAT
  • Innocent Hound – Christmas Cake Mix 255g

    Get the whole family involved and enjoy the holiday festivities with your hound by baking their very own Christmas cake! Made with air-dried British turkey, this dog friendly Christmas cake is easy to make and is sure to be a seasonal favourite. This simple recipe combines sweet whole cranberries, chopped apple and grain free flour to […]

    £12.00 inc VAT
  • Innocent Hound – Birthday Cake Mix

    We are proud to present The Innocent Hound’s Birthday Cake Mix! Our bakers have been busy creating the ultimate dog birthday cake recipe, perfect for your hound, or to give as a pawsome gift! Our simple, no fuss recipe combines grain free flour topped with sweet whole cranberries, juicy chopped apples and loaded with British […]

    £10.00 inc VAT